Social Networks Tips – Trust Seal and Seal of Approval on Your Landing Page
And of course how can that be done without spending massive amounts of internet advertising dollars. Increasingly shoppers will only do business with established well known sites or one of the major auction blocks or internet malls.
As such making your landing page, or your main page, attractive to customers is crucial.
It is one thing to spend thousands of dollars on internet marketing and other advertising to get visitors to your site. The problem is converting a visitor to a customer. Expensive advertising dollars has no impact on actually converting visitors to shoppers.
As a website owner there is limited amount of things that can be done to make a great impression with your customers. A Trust Seal, also known as a Seal of Approval, is the one main thing that can easily be implemented with maximum impact. It also helps greatly with repeats visits and purchases. And of course that ever so important word of mouth referral will come as well.
This is a function of not only the first time sale but also the repeat and referral customer.
This is the greatest way a shopper can verify a site and as such verify its legitimacy. This is what creates the trust between the merchant and the shopper. And trust is what makes people shop on a site.
The inexpensive sites provide the same service and you should not be paying more than thirty dollar for an annual membership. In other words the key is to increase your sales while decreasing your cost. That is what a Trust Seal aims to do.
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